The 14th Lanna Expo runs 12–18 October 2026 at the Chiang Mai International Convention Centre (10:00–20:00), with about 1,161 booths across 13 zones from Chiang Mai, Lamphun, Lampang and Mae Hong Son. Organisers report over 140 business matches (on-site and online) with Thai retailers and modern trade, plus buyers from Malaysia, Laos, China and the US. Interest is strongest in processed farm goods, health and wellness food, and GI-certified community products. Target sales are at least 200 million baht over the 7 days. If you make food or local products, registering as a seller or applying for matchmaking through the provincial commerce office is the concrete step; the event is only a few days away from the publish date.