Foreign arrivals to Thailand have dropped for three years in a row. The Chinese embassy issued a new travel safety advisory, warning Chinese citizens, especially influencers, artists and actors, after kidnappings and scam-linked disappearances near the Thai-Myanmar border. The Thai Tourism Industry Council and the Thai-Chinese Tourism Association have asked the Tourism and Sports Ministry for 8 measures, including a coordination body, a 1155 tourist police hotline with Chinese-language help, checks on tour operators and guides, and a China-facing communication campaign. If your business depends on Chinese guests, plan for weaker bookings through the late-year high season. Check that your tour and transfer partners are licensed, and watch for the government's response.