The US has added a 12.5% import tariff on Thai goods under Section 301 over forced labour. Ecuador and Indonesia pay 10%, so Thai shrimp faces a price gap in the US, where Thailand holds only 4.53% share versus India's 36.15%. Thai tuna (29.73% US share, US$574m) is expected to be less affected. Shrimp exporters should review cost structure and pricing for US buyers now. The Department of Fisheries plans five measures on labour and supply-chain controls, including a committee to set standards for imports at risk of forced labour.